Marketing for trades and construction · Halifax, Nova Scotia
Your work is the content. We show it.
Renovators, builders, electricians, plumbers, roofers, landscapers. The proof is on every job site; most of it never gets filmed. We capture it, publish it and make sure the calls it produces get followed up.
What gets in the way
What we hear from trades and construction
Great work, no footage
The transformation happens on site and nobody films it. The website shows three photos from years ago.
Missed calls are missed jobs
A homeowner calls while you are on a ladder. If nothing texts them back, they call the next company.
Feast or famine
Referrals dry up in the slow season. There is no pipeline, only luck.
What we do about it
Marketing built for trades and construction
Job site reels
Before, during, after. Shot in a visit or two per month, edited into content that runs for weeks.
Crew and owner content
Who shows up at the door matters to homeowners. Short pieces that build trust before the quote.
Local job campaigns
Google Ads for the services and areas you want, Meta for seasonal offers, tracked to the call.
Missed-call text-back and quote follow-up
Automatic replies, booking links and reminders so no enquiry goes cold while you are working.
Services that fit
Proof
Work for trades and construction in Nova Scotia
Yellow Wash
Service reel
Yellow Wash
Service reel
Yellow Wash
Service reel
Yellow Wash
Service reel
How it starts
The first month
- 01
Call
Which jobs you want more of, which areas, which season.
- 02
Site visit
We film on a live job. You keep working.
- 03
Publish and capture
Reels go out; calls and forms get automatic follow-up.
- 04
Report
Calls, quotes requested, which jobs came from where.
Trades and construction ask us
Do you need to be on site for long?
No. A typical visit is a couple of hours around your crew's day, timed for a stage that shows well. Many clients also send phone clips we edit.
Can you show work without naming the customer?
Yes. Most homeowners are happy to be featured, and when they are not, we film without addresses, faces or identifying details.
Is Google Ads or Meta better for trades?
Usually Google for people searching a service now, Meta for seasonal offers and awareness. Which mix, and how much, depends on the job types and your capacity.
What happens to enquiries after hours?
The follow-up automation replies straight away, offers a booking link or asks for details, and reminds you in the morning.
Other industries
Realtors
Listings seen, sellers calling, a name people recognise before they need it.
Mortgage brokers
Plain-English rate and process content that turns questions into applications.
Restaurants and cafés
Dishes people screenshot, and full tables on the nights that used to be quiet.
Auto shops and detailing
Tires, rims, detailing and service, shown the way car people want to see them.
Events and venues
Sell-out energy captured on the night and used all year.
Clinics and wellness
Trust-building content and a booking flow that fills the calendar.
Let's talk about your trades and construction business.
Tell us what you sell and what you want to change. We come back with a direction, then a proposal.